PROtrainer works because of many simple ideas and a huge amount of long hours developing and adding content to it. It is the result of taking the best procedures and practices of the best Operators in the world, adding content from a whole host of world experts, crafting them into an engaging format by serious trainers and then having software developers bring the whole lot to life with a cool interface.

Firstly it works because the information in it is fully comprehensive and easily updated without having to decimate a few rainforests and printer cartridges. The basic machine is loaded up with a comprehensive Bartender Training Program that will teach even the most seasoned bartender and totally develop the newbie.

Secondly, the information is presented in an engaging and interactive way with video pieces as well as HTML documents that back up any manuals and bring them to life. The interface of the software is also very user-friendly and you can see that bartenders were involved with some of the small details (who else would complement you for getting a question right with the exclamation, “Good looking and smart too!”)

As all the tests are similar to video games with high scores and no small element of physical interaction and as we know most people in our industry love a challenge and most love a good video game (but don't tell them it's educational!)

Thirdly it works because it is there every second of every day. And when “it” means a whole team of experts covering every discipline and aspect of a trainee's job, you start to see the savings PROtrainer brings as well as the effect it has on your business.

Lastly it works because it allows you to give large amounts of information to large amounts of individuals and manage their knowledge of it in dedicated training records for each staff member that ‘prove' they know everything you want them to know without reams of paper and marking time.